The Bud World Club Launch Event Fifa World Cup 2022

Where Fans Came Together to Celebrate FIFA World Cup™ 2022

The FIFA World Cup™ is undoubtedly one of the biggest sporting events in the world, drawing fans from all corners of the globe. With the recent tournament taking place in from November 21st to December 18th, 2022, fans were eagerly anticipating the chance to experience the festivities in person. To cater to these fans, Budweiser and the Qatar Distribution Company (QDC) teamed up to create the Bud World Club, a late-night entertainment venue situated at the W Hotel & Residences in Doha.

The Bud World Club was designed to offer fans a unique experience, with an array of activities and entertainment options available. The venue featured live screening of the on-going matches, live music and a range of food and beverage options. It was the perfect place for fans to come together, watch the games, and celebrate the tournament in style.

Before the official opening of the Bud World Club, Budweiser and QDC organized a launch event to showcase the venue and generate excitement among fans. Osmium Marketing & Events, was approached by Home of PMG to provide live entertainment and event coverage services for the launch event. As a highly reputable events management company, Osmium Marketing & Events was tasked with providing a range of services to ensure the launch event was a success.

In keeping with the theme of the World Cup, Osmium Marketing & Events recruited one of the most renowned graffiti artists in Doha, Qatar to provide live graffiti demonstration at the event. This artist had previously been involved in creating murals for the Qatar 2022 World Cup and was also tasked with painting murals at Al Bayt and Lusail stadiums, the two largest venues hosting matches at the World Cup. A customized graffiti wall, sized at 05 meters x 03 meters, was hand-painted during the event, which became the perfect photo-op for all the attendees. 

In addition to providing live entertainment, Osmium Marketing & Events also provided event coverage services for the launch event. The event was a huge success, with fans enjoying the live entertainment, food and beverage options, and the overall atmosphere of the venue.

The Bud World Club quickly became the talk of the town, with fans eagerly anticipating the official opening of the venue. With the backing of one of the region's most renowned food and beverage hospitality groups, the Bud World Club was set to offer fans an unparalleled experience during the World Cup. As one of the key players in the success of the launch event, Osmium Marketing & Events had played a vital role in helping to create a buzz around the venue and generate excitement among fans. The Bud World Club was poised to be one of the biggest highlights of the World Cup, and fans were eagerly looking forward to experiencing everything the venue had to offer.

Services Provided:

  • Live Entertainment 

  • Event Coverage Solutions

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